I have been working on releasing some new stuff and have been working to build a stronger and better brand.

My question is do I need a new website designed?

would really appreciate some critiques of my website and whether or not I need to shell out money for a new one or should I focus on the products for now.

http://www.perceptionapparel.com
  • Craig Robson

    as a customer i think the websites fine. looks like a shop. im sure it could be slicker and some webheads will chime in with some input.

    as a designer... your products clash with your website and branding. all that curly bubble type sits incongruous with the slick logo. something to think about.
  • Sushilove

    I agree with Craig... website is fine. Concentrate on the products. It's hard to see what your brand is all about.
  • SashaBloom

    A logbook would be nice
  • chriskillerartworx

    the website is okay and you can grow with it. as said above the products need your full attention to push to the next level.
  • Obscure

    *lookbook?
  • Perception Apparel

    Craig Robson said:as a customer i think the websites fine. looks like a shop. im sure it could be slicker and some webheads will chime in with some input.

    as a designer... your products clash with your website and branding. all that curly bubble type sits incongruous with the slick logo. something to think about.

    That's really interesting and i never thought about that. I have been working on making my shirts cohesive but never thought about how they associate with the logo. I will be getting rid of the illustrated pieces and focusing more on type designs. Does the below designs look too bubbly to fit in with my logo?

    My new stuff is going to be more cohesive towards the following shirts:





    Here's my Logo:



    SashaBloom said:A logbook would be nice

    Sushilove said:I agree with Craig... website is fine. Concentrate on the products. It's hard to see what your brand is all about.

    chriskillerartworx said:the website is okay and you can grow with it. as said above the products need your full attention to push to the next level.

    Obscure said:*lookbook?

    New product shots are a must for my next release along with some look-book shots (Not sure where to incorporate them yet)
  • Johnny Keko

    I agree with what's been said. In all honesty I never liked your logo, somehow it looks unprofessional. It's up to you to find out if I'm a minority with that opinion.
  • Decapta

    The first four are really nice. Drop the rest ASAP!(even though you paid for it. The long term impression is even more expensive) I feel the rest of your design should be in the field of the first four. Good Luck!
  • Perception Apparel

    Decapta said:The first four are really nice. Drop the rest ASAP!(even though you paid for it. The long term impression is even more expensive) I feel the rest of your design should be in the field of the first four. Good Luck!

    I have thought about this a few times. I have sold most and so I went ahead and took them down.

    Johnny Keko said:I agree with what's been said. In all honesty I never liked your logo, somehow it looks unprofessional. It's up to you to find out if I'm a minority with that opinion.

    Does anyone else have the same thoughts about my logo?
  • ShineOn

    I like the Perception text on it's own (looks good in use on the website too). But do feel it loses a bit of steam when you add in the circle and apparel underneath it.
  • bleet

    if you going to start selling the products people want to see them displayed as a product. There is a difference between selling a product and displaying a mockup. People that sell mockups on their sites and not the actual printed product just shouts noob and dodgy to me. Go do a bit of a lifestyle shoot and have that as a rotating banner and shoot your products. Look at other brands and see what they are doing, if you focusing on your website choose 5 website brands that you like and brake it down piece by piece from the basic to complex. And you can clearly see where you can improve....
  • Bedlam77

    wasnt the logo supposed to have something to do with photographer if i remember correctly. if so it just seem maybe a designer like SAM Kaufman might produce designs to go along them lines a little better. the kerning in the logo has always drove me crazy im sure the gaps were needed to make it readable but only having the gap every couple letters bugs the shit out of me.
  • Serji Gold

    Your logo makes me think of something to do with photography as well. And if you want to focus on typography shirts, then I don't think your logotype is conveying it properly.
  • Perception Apparel

    All these critiques are very helpful guys, I really appreciate it. I was slways a little ify about my logo but was not aware others felt the same. I will be working on product shots asap for current and new products. I will also work on gettin a new logo done at some point. But i guess i will focus on gettn new products and quality picture and will have to update my logo and website later down the line.

    Thanks for everyones feedback, trully appreciated

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